Whenever I Hear That Song

Few can have had as interesting or varied a career as Sir Martin Broughton – a very British businessman.  And just when he thought he’d retired, in 2022 Martin found himself heading a bid for Chelsea FC.  A riveting inside story in itself which provides a topical dimension to this engaging memoir.

Martin recounts his modest start at the very bottom of the commercial ladder and, with his acute accountant’s brain and a desire to see the world, his subsequent rise to some of the most prestigious and demanding boardrooms in the UK and internationally – such as BAT (overseeing period of great controversy and change in the tobacco industry), British Airways (including merging into International Airlines Group), and presidency of the Confederation of British Industry.

Wherever he went he was never just an observer but always a participant.

Along the way, Martin has been involved with F1 Grand Prix motor racing and was a successful chairman of Liverpool FC when a shrewd and steady hand was needed to find a new owner. Such was the ultimate respect of the Liverpool supporters for him that the Kop sang with gusto “There’s only one Martin Broughton.” Not bad for a man who is a self-confessed lifelong Chelsea supporter.

All through this book run additional themes – Martin’s love of music, hence its title and the chapter headings, the importance of family and finally, in partnership with his wife – Jocelyn, an abiding passion for horse racing.

Whenever I Hear That Song is a fascinating story told with all the pace of one of his many winners galloping up the home straight at Cheltenham.

Hardback

Size: 234 x 153 mm

Pages: 284 plus 16 pages photographs

Price: £20.00

Publication: 1^st February 2023

ISBN print: 978-1-910533-60-4

ISBN e-book: 978-1910533-61-1